Speed alone don’t win race. What you need is velocity, not speed.
Velocity = Speed + Direction
Moving aimlessly won’t get you to where you want to go. You need to have a clear direction.
So spend some time figuring out and deciding on the right direction before you start. Know where you want to go, what you want to achieve exactly.
Having clear a direction will make your marketing more effective and efficient. It will be easier to focus all your energy, time and resources when you know where exactly you’re going.
Follow these 3 steps to fix your marketing.
Evaluate. Understand first where you’re currently at and what exactly you want to achieve.
Plan. Figure out the next few steps you need to do to move closer to where you want to go.
Execute. Redirect your time, energy and resources towards achieving the desired goal.