Without the kingdom, a king is worthless.
People keep saying that content is important. Well, it is, but content alone don’t work, contextual content does. Every piece of content you make need to be aligned with your strategy.
If you don’t have a strategy, create one.
What are you trying to achieve on the long run? So whatever your content is, it should be moving you closer towards your goal. If you want to do this for a long time, you need to start playing the long game.
Start looking at the big picture and not just the steps in front of you.